YouTube is set to launch a paid subscription model for some specific video channels. It has reached out to a small group of channel producers and asked them to create paid-access channels. The move, which could be announced as early as this week, will apply to 50 YouTube channels. Subscription fees will begin around $1.99 per month per channel.
“We’re looking into creating a subscription platform that could bring even more great content to YouTube for our users to enjoy and provide our partners with another vehicle to generate revenue from their content, beyond the rental and ad-supported models we offer,” a spokesman for YouTube said.
But video-based content is not all YouTube is focused on right now. The Google-owned company has plans for a separate subscription music service, expected to launch later this year. It would allow subscribers to listen to music for free, though there will be paid premium options for ad-free listening available.